Are you afraid of competition? Issue 14

Why is competition good?

• It means there is a market, people already spending money

• We are forced to consistently improve and have an USP (unique selling point)

• Competitors might enlarge the market

WeWorkRemotely and RemoteOK

• Pieter Levels runs RemoteOK as a Company of One

• Low costs, high margin

• Automated as much as possible

• @RemoteOK started aggregating remote jobs from other websites

Gumroad and Buy Me a Coffee

• Buy Me a Coffee started as a platform to earn from supporters

• Now, Buy Me a Coffee’s users can sell ebooks, videos, books. This is where they compete with Gumroad

Scott’s Cheap Flights and Jack’s Flight Club

• Scott’s is focused on the US market

• Jack’s decided to focus on the UK market

• They compete in the same industry (flight tickets offers) but for different locations

ConvertKit and Mailchimp

• Almost 1/10th of Mailchimp’s traffic

• $1.43mm MRR

Headspace and Calm

• Little different in visits to each website

• Space in the market for both apps

Arvid Kahl @arvidkahl

If you’re not excited to compete in your niche, pick another one. Competition will happen, and you have to be comfortable to consistently innovate and evolve.

How do you differentiate from your competitors? Would you be happy naming a few of them?

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